“THE ROLE OF DYNAMIC CAPABILITIES IN TRANSLATING MARKETING SUPPLY CHAIN ALIGNMENT INTO FIRM PERFORMANCE: MODERATING ROLES OF SUPPLY CHAIN RESILIENCE AND ENVIRONMENTAL UNCERTAINTY”, cmsr, vol. 3, no. 4, pp. 193–206, Jul. 2025, Accessed: Jun. 25, 2026. [Online]. Available: https://cmsrjournal.com/index.php/Journal/article/view/230