THE ROLE OF RESEARCH & DEVELOPMENT IN SHAPING FIRM PERFORMANCE: EVIDENCE FROM PAKISTANI TEXTILE INDUSTRY. Center for Management Science Research, [S. l.], v. 3, n. 4, p. 215–224, 2025. Disponível em: https://cmsrjournal.com/index.php/Journal/article/view/232. Acesso em: 18 nov. 2025.