GEN Z AND THE VIRTUAL FEED: ASSESSING THE INFLUENCE OF SYNTHETIC AVATARS ON YOUTH PURCHASE INTENTIONS. Center for Management Science Research, [S. l.], v. 4, n. 6, p. 412–427, 2026. Disponível em: https://cmsrjournal.com/index.php/Journal/article/view/1032. Acesso em: 17 jun. 2026.