INFLUENCE MEETS EFFICIENCY: EXAMINING THE ROLE OF SOCIAL MEDIA INFLUENCERS AND INTEGRATED LOGISTICS IN SHAPING CONSUMER PURCHASE DECISIONS IN THE FASHION INDUSTRY. Center for Management Science Research, [S. l.], v. 3, n. 8, p. 171–181, 2025. Disponível em: https://cmsrjournal.com/index.php/Journal/article/view/609. Acesso em: 9 jun. 2026.