TOWARDS NEXT-GENERATION SMART SUPPLY CHAIN MANAGEMENT: AI-DRIVEN BIG DATA ANALYTICS FOR ROBUST DEMAND FORECASTING, PREDICTIVE METHODS, AND APPLICATIONS. Center for Management Science Research, [S. l.], v. 3, n. 5, p. 391–431, 2025. Disponível em: https://cmsrjournal.com/index.php/Journal/article/view/439. Acesso em: 30 mar. 2026.